Top 5 Opportunities/Challenges Ahead for Car Washes
Ad-ology Research recently updated their Industry Marketing Insights report for Car Washes.
Kids Think Eyeglasses Make Them Look Smarter
According to a new study for Glassesshop from EnjoyVisionLife, wearing a pair of glasses not only can make young people more stylish, it can make them look smarter. On average, two thirds of the participating children said they thought that kids wearing glasses looked smarter than kids do not wear glasses. 57% of the participants said they thought kids with glasses appeared to be more honest. Both kids with and without glasses thought kids who wear glasses looked smarter.
Marketers may be Shifting their Messages to African-Americans
As black history month approaches, marketers have plenty of reasons to target the African American community with their messages. At least one study predicts that purchasing power by this demographic will account for 9% of spending or over $1 trillion by 2013. If spending power alone isn’t enough to encourage marketers to target this population, the details from another recently released demographic study may be:
Personal Navigation Device improvements lead to competitive market
It’s official. The new must- have toy is a personal navigation device. Recently published Forrester Research data indicates that 31% of U.S. consumers use navigation systems. The most common type of system is located in a car or on a mobile phone. Growth rates in 2008 suggested that consumers may increasingly prefer a mobile-phone application for navigation.
Top 5 Opportunities/Challenges Ahead for Community Colleges
Ad-ology Research recently updated their Industry Marketing Insights report for Community Colleges.
Women Choose Shoes Over Other Accessories to Complete Their Looks
According to a new Mintel survey on women’s attitudes towards work attire, women turn to shoes and dress boots over other types of accessories. In fact, more than three in five (64%) told Mintel they rely on footwear to complete or change the look of their work clothes. Younger women are most likely to say they put their best foot forward at work with purposefully chosen shoes and dress boots. These younger women are also most likely to wear one pair of shoes into the office, then change into something more stylish at work (44% of 18-34 year-old women versus less than a third of women 35 and up).
FOLLOW US