Marketing Forecast from Ad-ology

At first glance, one of the CMO Council’s Marketing Outlook questions appears to deliver “Bad News” for a lot of hard working Ad Agencies. “What agency changes do you plan to make in 2009?”

Online shoppers notice when a site is slow or the shopping cart utility doesn’t function properly. Internet Retailer’s recent survey points out that nearly 73% of web retailers know that poor site performance results in lost revenue. You can help your e-commerce service provider clients win more business by marketing the right details.