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	<title>Marketing Forecast from Ad-ology &#187; industry marketing insights</title>
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		<title>Top Opportunities/Challenges Ahead for Materials Recovery Businesses</title>
		<link>http://www.marketingforecast.com/archives/16675</link>
		<comments>http://www.marketingforecast.com/archives/16675#comments</comments>
		<pubDate>Fri, 10 Feb 2012 18:07:26 +0000</pubDate>
		<dc:creator>Kathy Crosett</dc:creator>
				<category><![CDATA[Forecasts: Brand Marketing]]></category>
		<category><![CDATA[Industry Marketing Insights]]></category>
		<category><![CDATA[Professional Services]]></category>
		<category><![CDATA[brand marketing]]></category>
		<category><![CDATA[forecasts]]></category>
		<category><![CDATA[industry marketing insights]]></category>
		<category><![CDATA[materials recovery]]></category>
		<category><![CDATA[professional services]]></category>

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		<description><![CDATA[Ad-ology Research recently updated their Industry Marketing Insights report for Materials Recovery Businesses. The following are the predicted Top 3 Opportunities/Challenges from the report for this industry for the upcoming 12 months:]]></description>
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		<title>Top Opportunities/Challenges Ahead for Motor Speedways</title>
		<link>http://www.marketingforecast.com/archives/16682</link>
		<comments>http://www.marketingforecast.com/archives/16682#comments</comments>
		<pubDate>Thu, 09 Feb 2012 21:47:26 +0000</pubDate>
		<dc:creator>Jessica Helinski</dc:creator>
				<category><![CDATA[Entertainment]]></category>
		<category><![CDATA[Forecasts: Brand Marketing]]></category>
		<category><![CDATA[Industry Marketing Insights]]></category>
		<category><![CDATA[Tourism]]></category>
		<category><![CDATA[challenges]]></category>
		<category><![CDATA[industry marketing insights]]></category>
		<category><![CDATA[motor speedways]]></category>
		<category><![CDATA[NASCAR]]></category>
		<category><![CDATA[opportunities]]></category>
		<category><![CDATA[racing]]></category>
		<category><![CDATA[sports]]></category>
		<category><![CDATA[stockcar]]></category>

		<guid isPermaLink="false">http://www.marketingforecast.com/?p=16682</guid>
		<description><![CDATA[Ad-ology Research recently updated their Industry Marketing Insights report for Motor Speedways. The following are the predicted Top 3 Opportunities/Challenges from the report for this industry for the upcoming 12 months:]]></description>
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		<item>
		<title>Pet Product Promotions to Rise in 2012</title>
		<link>http://www.marketingforecast.com/archives/16608</link>
		<comments>http://www.marketingforecast.com/archives/16608#comments</comments>
		<pubDate>Wed, 08 Feb 2012 16:00:55 +0000</pubDate>
		<dc:creator>Kathy Crosett</dc:creator>
				<category><![CDATA[Forecasts: Brand Marketing]]></category>
		<category><![CDATA[Industry Marketing Insights]]></category>
		<category><![CDATA[Retail]]></category>
		<category><![CDATA[brand marketing]]></category>
		<category><![CDATA[forecasts]]></category>
		<category><![CDATA[industry marketing insights]]></category>
		<category><![CDATA[pet products]]></category>

		<guid isPermaLink="false">http://www.marketingforecast.com/?p=16608</guid>
		<description><![CDATA[The popularity of the dog-related ads in this year’s Super Bowl proved that caring for the family pet will prompt consumers to open their wallets. But pet parents aren’t content to shop at one specific store. As a result, pet product suppliers will be rolling out more ad campaigns to increase their  market share.]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Top Opportunities/Challenges Ahead for Home Builders</title>
		<link>http://www.marketingforecast.com/archives/16621</link>
		<comments>http://www.marketingforecast.com/archives/16621#comments</comments>
		<pubDate>Tue, 07 Feb 2012 22:03:11 +0000</pubDate>
		<dc:creator>Jessica Helinski</dc:creator>
				<category><![CDATA[Forecasts: Brand Marketing]]></category>
		<category><![CDATA[Industry Marketing Insights]]></category>
		<category><![CDATA[Professional Services]]></category>
		<category><![CDATA[Real Estate]]></category>
		<category><![CDATA[challenges]]></category>
		<category><![CDATA[home builders]]></category>
		<category><![CDATA[industry marketing insights]]></category>
		<category><![CDATA[opportunities]]></category>

		<guid isPermaLink="false">http://www.marketingforecast.com/?p=16621</guid>
		<description><![CDATA[Ad-ology Research recently updated their Industry Marketing Insights report for Home Builders. The following are the predicted Top 3 Opportunities/Challenges from the report for this industry for the upcoming 12 months:]]></description>
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		<title>Top Opportunities/Challenges Ahead for Ski Resorts</title>
		<link>http://www.marketingforecast.com/archives/16590</link>
		<comments>http://www.marketingforecast.com/archives/16590#comments</comments>
		<pubDate>Mon, 06 Feb 2012 21:52:27 +0000</pubDate>
		<dc:creator>Jessica Helinski</dc:creator>
				<category><![CDATA[Forecasts: Brand Marketing]]></category>
		<category><![CDATA[Industry Marketing Insights]]></category>
		<category><![CDATA[Professional Services]]></category>
		<category><![CDATA[challenges]]></category>
		<category><![CDATA[industry marketing insights]]></category>
		<category><![CDATA[opportunities]]></category>
		<category><![CDATA[ski]]></category>
		<category><![CDATA[ski resorts]]></category>
		<category><![CDATA[snowsports]]></category>

		<guid isPermaLink="false">http://www.marketingforecast.com/?p=16590</guid>
		<description><![CDATA[Ad-ology Research recently updated their Industry Marketing Insights report for Ski Resorts. The following are the predicted Top 3 Opportunities/Challenges from the report for this industry for the upcoming 12 months:]]></description>
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		<item>
		<title>Auto Makers Shift Promotional Strategies to Improve Retention Rates</title>
		<link>http://www.marketingforecast.com/archives/16501</link>
		<comments>http://www.marketingforecast.com/archives/16501#comments</comments>
		<pubDate>Fri, 03 Feb 2012 07:16:38 +0000</pubDate>
		<dc:creator>Kathy Crosett</dc:creator>
				<category><![CDATA[Automotive]]></category>
		<category><![CDATA[Industry Marketing Insights]]></category>
		<category><![CDATA[automotive]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[forecasts]]></category>
		<category><![CDATA[industry marketing insights]]></category>

		<guid isPermaLink="false">http://www.marketingforecast.com/?p=16501</guid>
		<description><![CDATA[Auto makers and dealers have long relied on repeat business to drive a significant portion of their sales. But lately, more consumers are switching brands. These defections have caught the auto makers’ attention and they’re changing their promotional strategies to appeal to both old and new customers.]]></description>
		<wfw:commentRss>http://www.marketingforecast.com/archives/16501/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<item>
		<title>Top Opportunities/Challenges Ahead for Alternative Energy Solutions Providers</title>
		<link>http://www.marketingforecast.com/archives/16529</link>
		<comments>http://www.marketingforecast.com/archives/16529#comments</comments>
		<pubDate>Thu, 02 Feb 2012 21:59:59 +0000</pubDate>
		<dc:creator>Jessica Helinski</dc:creator>
				<category><![CDATA[Forecasts: Brand Marketing]]></category>
		<category><![CDATA[Industry Marketing Insights]]></category>
		<category><![CDATA[Professional Services]]></category>
		<category><![CDATA[Retail]]></category>
		<category><![CDATA[Alternative Energy Solutions Providers]]></category>
		<category><![CDATA[challenges]]></category>
		<category><![CDATA[energy-efficient]]></category>
		<category><![CDATA[green]]></category>
		<category><![CDATA[industry marketing insights]]></category>
		<category><![CDATA[opportunities]]></category>

		<guid isPermaLink="false">http://www.marketingforecast.com/?p=16529</guid>
		<description><![CDATA[Ad-ology Research recently updated their Industry Marketing Insights report for Alternative Energy Solutions Providers. The following are the predicted Top 3 Opportunities/Challenges from the report for this industry for the upcoming 12 months:]]></description>
		<wfw:commentRss>http://www.marketingforecast.com/archives/16529/feed</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>To Halt ‘Showrooming’ Trend, Retailers Turn to New Promotional Tactics</title>
		<link>http://www.marketingforecast.com/archives/16448</link>
		<comments>http://www.marketingforecast.com/archives/16448#comments</comments>
		<pubDate>Wed, 01 Feb 2012 07:00:30 +0000</pubDate>
		<dc:creator>Kathy Crosett</dc:creator>
				<category><![CDATA[Forecasts: Advertising]]></category>
		<category><![CDATA[Industry Marketing Insights]]></category>
		<category><![CDATA[Retail]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[forecasts]]></category>
		<category><![CDATA[industry marketing insights]]></category>

		<guid isPermaLink="false">http://www.marketingforecast.com/?p=16448</guid>
		<description><![CDATA[Retailers are as mad as hell and they’re not going to take it anymore. For years, consumers have been going into bricks and mortar stores to size up the look and feel of a product and then head home to buy it online. Retailers call this trend ‘showrooming’ and they’re rapidly developing new strategies to better compete with online marketers.]]></description>
		<wfw:commentRss>http://www.marketingforecast.com/archives/16448/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Top Opportunities/Challenges Ahead for Optical Stores</title>
		<link>http://www.marketingforecast.com/archives/16461</link>
		<comments>http://www.marketingforecast.com/archives/16461#comments</comments>
		<pubDate>Tue, 31 Jan 2012 21:58:35 +0000</pubDate>
		<dc:creator>Jessica Helinski</dc:creator>
				<category><![CDATA[Forecasts: Brand Marketing]]></category>
		<category><![CDATA[Healthcare]]></category>
		<category><![CDATA[Industry Marketing Insights]]></category>
		<category><![CDATA[Retail]]></category>
		<category><![CDATA[challenges]]></category>
		<category><![CDATA[industry marketing insights]]></category>
		<category><![CDATA[opportunities]]></category>
		<category><![CDATA[optical stores]]></category>

		<guid isPermaLink="false">http://www.marketingforecast.com/?p=16461</guid>
		<description><![CDATA[Ad-ology Research recently updated their Industry Marketing Insights report for Optical Stores. The following are the predicted Top 3 Opportunities/Challenges from the report for this industry for the upcoming 12 months:]]></description>
		<wfw:commentRss>http://www.marketingforecast.com/archives/16461/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Banks to Increase Digital Media Efforts</title>
		<link>http://www.marketingforecast.com/archives/16419</link>
		<comments>http://www.marketingforecast.com/archives/16419#comments</comments>
		<pubDate>Tue, 31 Jan 2012 16:06:27 +0000</pubDate>
		<dc:creator>Kathy Crosett</dc:creator>
				<category><![CDATA[Financial]]></category>
		<category><![CDATA[Forecasts: Brand Marketing]]></category>
		<category><![CDATA[Industry Marketing Insights]]></category>
		<category><![CDATA[banks]]></category>
		<category><![CDATA[brand marketing]]></category>
		<category><![CDATA[forecasts]]></category>
		<category><![CDATA[industry marketing insights]]></category>

		<guid isPermaLink="false">http://www.marketingforecast.com/?p=16419</guid>
		<description><![CDATA[Few industries are experiencing the kind of negative pushback that consumers reserve for banks. If they're not looking over their shoulder in fear of a general economic collapse, consumers are concerned that their own personal financial situation is threatened. Executives at banks of all sizes understand they need to improve their image and communicate a message of stability and optimism this year. ]]></description>
		<wfw:commentRss>http://www.marketingforecast.com/archives/16419/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Top Opportunities/Challenges Ahead for Beef and Pork Wholesalers</title>
		<link>http://www.marketingforecast.com/archives/16383</link>
		<comments>http://www.marketingforecast.com/archives/16383#comments</comments>
		<pubDate>Fri, 27 Jan 2012 18:18:29 +0000</pubDate>
		<dc:creator>Kathy Crosett</dc:creator>
				<category><![CDATA[Food+Beverage]]></category>
		<category><![CDATA[Forecasts: Brand Marketing]]></category>
		<category><![CDATA[Industry Marketing Insights]]></category>
		<category><![CDATA[beef and pork wholesaler]]></category>
		<category><![CDATA[brand marketing]]></category>
		<category><![CDATA[food & beverage]]></category>
		<category><![CDATA[forecasts]]></category>
		<category><![CDATA[industry marketing insights]]></category>

		<guid isPermaLink="false">http://www.marketingforecast.com/?p=16383</guid>
		<description><![CDATA[Ad-ology Research recently updated their Industry Marketing Insights report for Beef and Pork Wholesalers. ]]></description>
		<wfw:commentRss>http://www.marketingforecast.com/archives/16383/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Nonprofits to Focus on Digital Marketing in 2012</title>
		<link>http://www.marketingforecast.com/archives/16335</link>
		<comments>http://www.marketingforecast.com/archives/16335#comments</comments>
		<pubDate>Thu, 26 Jan 2012 07:12:20 +0000</pubDate>
		<dc:creator>Kathy Crosett</dc:creator>
				<category><![CDATA[Forecasts: Digital Marketing]]></category>
		<category><![CDATA[Government/Non-Profit]]></category>
		<category><![CDATA[Industry Marketing Insights]]></category>
		<category><![CDATA[digital marketing]]></category>
		<category><![CDATA[forecasts]]></category>
		<category><![CDATA[industry marketing insights]]></category>
		<category><![CDATA[nonprofit]]></category>

		<guid isPermaLink="false">http://www.marketingforecast.com/?p=16335</guid>
		<description><![CDATA[Nonprofit organizations can be forgiven if they don’t make marketing a top priority. Many of these entities are focused on delivering goods and services to their constituents and profit isn’t part of the game plan. But in a challenging economic climate, nonprofits might find themselves competing for donations and clients. Developing and executing a good marketing strategy could lead to improved operations for these enterprises.]]></description>
		<wfw:commentRss>http://www.marketingforecast.com/archives/16335/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Top Opportunities/Challenges Ahead for Alternative Energy Solutions Providers</title>
		<link>http://www.marketingforecast.com/archives/16349</link>
		<comments>http://www.marketingforecast.com/archives/16349#comments</comments>
		<pubDate>Wed, 25 Jan 2012 21:45:09 +0000</pubDate>
		<dc:creator>Jessica Helinski</dc:creator>
				<category><![CDATA[Forecasts: Brand Marketing]]></category>
		<category><![CDATA[Industry Marketing Insights]]></category>
		<category><![CDATA[Professional Services]]></category>
		<category><![CDATA[Retail]]></category>
		<category><![CDATA[Alternative Energy Solutions Providers]]></category>
		<category><![CDATA[challenges]]></category>
		<category><![CDATA[energy]]></category>
		<category><![CDATA[green]]></category>
		<category><![CDATA[industry marketing insights]]></category>
		<category><![CDATA[opportunities]]></category>

		<guid isPermaLink="false">http://www.marketingforecast.com/?p=16349</guid>
		<description><![CDATA[Ad-ology Research recently updated their Industry Marketing Insights report for Alternative Energy Solutions Providers. The following are the predicted Top 3 Opportunities/Challenges from the report for this industry for the upcoming 12 months:]]></description>
		<wfw:commentRss>http://www.marketingforecast.com/archives/16349/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Cruise Marketing Now a Year-Round Endeavor</title>
		<link>http://www.marketingforecast.com/archives/16326</link>
		<comments>http://www.marketingforecast.com/archives/16326#comments</comments>
		<pubDate>Wed, 25 Jan 2012 07:00:24 +0000</pubDate>
		<dc:creator>Kathy Crosett</dc:creator>
				<category><![CDATA[Industry Marketing Insights]]></category>
		<category><![CDATA[Tourism]]></category>
		<category><![CDATA[brand marketing]]></category>
		<category><![CDATA[cruise]]></category>
		<category><![CDATA[forecasts]]></category>
		<category><![CDATA[industry marketing insights]]></category>

		<guid isPermaLink="false">http://www.marketingforecast.com/?p=16326</guid>
		<description><![CDATA[Despite the recent high-profile cruise ship disaster that took place off the coast of Italy, consumers will still be looking to book passage to their favorite destination. The industry has changed somewhat as a result of the recession and this has implications for marketing. Service providers looking to fill cabins may embark on some new types of promotion in 2012.]]></description>
		<wfw:commentRss>http://www.marketingforecast.com/archives/16326/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Top Opportunities/Challenges Ahead for Retirement Centers/Communities</title>
		<link>http://www.marketingforecast.com/archives/16308</link>
		<comments>http://www.marketingforecast.com/archives/16308#comments</comments>
		<pubDate>Mon, 23 Jan 2012 22:00:09 +0000</pubDate>
		<dc:creator>Jessica Helinski</dc:creator>
				<category><![CDATA[Forecasts: Brand Marketing]]></category>
		<category><![CDATA[Industry Marketing Insights]]></category>
		<category><![CDATA[Professional Services]]></category>
		<category><![CDATA[Real Estate]]></category>
		<category><![CDATA[challenges]]></category>
		<category><![CDATA[housing]]></category>
		<category><![CDATA[industry marketing insights]]></category>
		<category><![CDATA[opportunities]]></category>
		<category><![CDATA[retirement]]></category>
		<category><![CDATA[Retirement Centers/Communities]]></category>
		<category><![CDATA[senior care]]></category>
		<category><![CDATA[senior living]]></category>

		<guid isPermaLink="false">http://www.marketingforecast.com/?p=16308</guid>
		<description><![CDATA[Ad-ology Research recently updated their Industry Marketing Insights report for Retirement Centers/Communities. The following are the predicted Top 3 Opportunities/Challenges from the report for this industry for the upcoming 12 months:]]></description>
		<wfw:commentRss>http://www.marketingforecast.com/archives/16308/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Top Opportunities/Challenges for HVAC Equipment Manufacturers</title>
		<link>http://www.marketingforecast.com/archives/16245</link>
		<comments>http://www.marketingforecast.com/archives/16245#comments</comments>
		<pubDate>Fri, 20 Jan 2012 18:31:37 +0000</pubDate>
		<dc:creator>Kathy Crosett</dc:creator>
				<category><![CDATA[Construction/Maintenance]]></category>
		<category><![CDATA[Forecasts: Brand Marketing]]></category>
		<category><![CDATA[Industry Marketing Insights]]></category>
		<category><![CDATA[brand marketing]]></category>
		<category><![CDATA[construction/maintenance]]></category>
		<category><![CDATA[forecasts]]></category>
		<category><![CDATA[HVAC equipment]]></category>
		<category><![CDATA[industry marketing insights]]></category>

		<guid isPermaLink="false">http://www.marketingforecast.com/?p=16245</guid>
		<description><![CDATA[Ad-ology Research recently updated their Industry Marketing Insights report for HVAC Equipment Manufacturers. The following are the predicted Top 3 Opportunities/Challenges from the report for this industry for the upcoming 12 months:]]></description>
		<wfw:commentRss>http://www.marketingforecast.com/archives/16245/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Organic Food Sales and Marketing on the Rise</title>
		<link>http://www.marketingforecast.com/archives/16195</link>
		<comments>http://www.marketingforecast.com/archives/16195#comments</comments>
		<pubDate>Thu, 19 Jan 2012 16:00:23 +0000</pubDate>
		<dc:creator>Kathy Crosett</dc:creator>
				<category><![CDATA[Agriculture]]></category>
		<category><![CDATA[Forecasts: Brand Marketing]]></category>
		<category><![CDATA[Industry Marketing Insights]]></category>
		<category><![CDATA[agriculture]]></category>
		<category><![CDATA[brand marketing]]></category>
		<category><![CDATA[forecasts]]></category>
		<category><![CDATA[industry marketing insights]]></category>
		<category><![CDATA[organic]]></category>

		<guid isPermaLink="false">http://www.marketingforecast.com/?p=16195</guid>
		<description><![CDATA[Consumers are concerned about what they eat and what they feed their children, but household budgets don’t always allow for paying a premium – whether it’s on branded or organic foods. After several difficult years during the recession, more consumers are paying extra to buy organic. In total, the industry is now valued at more than $28.6 billion.]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Consumer Behavior Prompts Toy Marketers to Shift Strategies</title>
		<link>http://www.marketingforecast.com/archives/16174</link>
		<comments>http://www.marketingforecast.com/archives/16174#comments</comments>
		<pubDate>Wed, 18 Jan 2012 07:00:21 +0000</pubDate>
		<dc:creator>Kathy Crosett</dc:creator>
				<category><![CDATA[Entertainment]]></category>
		<category><![CDATA[Forecasts: Brand Marketing]]></category>
		<category><![CDATA[Industry Marketing Insights]]></category>
		<category><![CDATA[brand marketing]]></category>
		<category><![CDATA[forecasts]]></category>
		<category><![CDATA[industry marketing insights]]></category>
		<category><![CDATA[toys]]></category>

		<guid isPermaLink="false">http://www.marketingforecast.com/?p=16174</guid>
		<description><![CDATA[The peak time for toy sales remains the holiday season but consumers purchase these products at other times during the year. Not surprisingly, digital marketing is becoming increasingly important for parents as they research what their children ask for. And, new data indicates that marketers could boost results by shifting their ad strategies.]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Smart Phone Marketers Planning 2012 Ad Blitz</title>
		<link>http://www.marketingforecast.com/archives/16155</link>
		<comments>http://www.marketingforecast.com/archives/16155#comments</comments>
		<pubDate>Tue, 17 Jan 2012 07:08:44 +0000</pubDate>
		<dc:creator>Kathy Crosett</dc:creator>
				<category><![CDATA[Forecasts: Brand Marketing]]></category>
		<category><![CDATA[Industry Marketing Insights]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[brand marketing]]></category>
		<category><![CDATA[forecasts]]></category>
		<category><![CDATA[industry marketing insights]]></category>
		<category><![CDATA[smart phones]]></category>

		<guid isPermaLink="false">http://www.marketingforecast.com/?p=16155</guid>
		<description><![CDATA[Marketers in one of the fastest-growing consumer product categories will be funding ad campaigns and promotions at a blistering pace as they fight for market share this year. Some market watchers predict that Apple and Google are dominating the smart phone market. But competitors aren’t likely to yield so quickly as many operators understand that winning market share now could generate healthy revenue streams for decades to come.]]></description>
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		</item>
		<item>
		<title>Top Opportunities/Challenges for Ag Equipment Dealers</title>
		<link>http://www.marketingforecast.com/archives/16111</link>
		<comments>http://www.marketingforecast.com/archives/16111#comments</comments>
		<pubDate>Fri, 13 Jan 2012 18:08:25 +0000</pubDate>
		<dc:creator>Kathy Crosett</dc:creator>
				<category><![CDATA[Agriculture]]></category>
		<category><![CDATA[Forecasts: Brand Marketing]]></category>
		<category><![CDATA[Industry Marketing Insights]]></category>
		<category><![CDATA[ag equipment dealers]]></category>
		<category><![CDATA[agriculture]]></category>
		<category><![CDATA[brand marketing]]></category>
		<category><![CDATA[forecasts]]></category>
		<category><![CDATA[industry marketing insights]]></category>

		<guid isPermaLink="false">http://www.marketingforecast.com/?p=16111</guid>
		<description><![CDATA[Ad-ology Research recently updated their Industry Marketing Insights report for Ag Equipment Dealers. The following are the predicted Top 3 Opportunities/Challenges from the report for this industry for the upcoming 12 months:]]></description>
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