21 May 2012 0 Comments

TV, Coupons are Tops for Restaurant Marketers

Restaurants have resorted to a wide variety of tactics to reel in customers. The lingering recession means it’s more important than ever before to employ the most effective advertising strategies. For restaurants, it seems that patrons most easily recall the ads they’ve seen on TV.

18 May 2012 0 Comments

Top Opportunities/Challenges Ahead for Dairy Product Processors

Ad-ology Research recently updated their Industry Marketing Insights report for Dairy Product Processors. The following are the predicted Top 3 Opportunities/Challenges from the report for this industry for the upcoming 12 months:

11 May 2012 0 Comments

Top Opportunities/Challenges Ahead for Cookie and Cracker Manufacturers

Ad-ology Research recently updated their Industry Marketing Insights report for Cookie and Cracker Manufacturers. The following are the predicted Top 3 Opportunities/Challenges from the report for this industry for the upcoming 12 months:

11 May 2012 0 Comments

More Restaurants Promoting Healthy Choice Menus

Restaurants are still resorting to numerous marketing strategies to lure consumers back through their doors. One of the biggest trends this year has been the promotion of healthy foods. This technique is even being used by some quick service restaurants with varying success.

10 May 2012 0 Comments

Wineries to Target Millennials

Common wisdom has long held that the most lucrative market for wineries and wine retailers is comprised of older consumers who can afford expensive bottles of their favorite varietal. But new research suggests that marketers should rethink their assumptions. It turns out that a significant number of Millennials are regular wine drinkers

4 May 2012 1 Comment

Top Opportunities/Challenges Ahead for Delis/Sandwich Shops

Ad-ology Research recently updated their Industry Marketing Insights report for Delis/Sandwich Shops. The following are the predicted Top 3 Opportunities/Challenges from the report for this industry for the upcoming 12 months:

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