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	<title>Marketing Forecast from Ad-ology &#187; communication</title>
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	<description>Fast Forward Findings for Strategic Advertising+Marketing</description>
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		<title>Top Opportunities/Challenges Ahead for Cable and Other Subscription Programming Providers</title>
		<link>http://www.marketingforecast.com/archives/15532</link>
		<comments>http://www.marketingforecast.com/archives/15532#comments</comments>
		<pubDate>Wed, 14 Dec 2011 20:19:04 +0000</pubDate>
		<dc:creator>Jessica Helinski</dc:creator>
				<category><![CDATA[Entertainment]]></category>
		<category><![CDATA[Forecasts: Brand Marketing]]></category>
		<category><![CDATA[Industry Marketing Insights]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[cable providers]]></category>
		<category><![CDATA[challenges]]></category>
		<category><![CDATA[communication]]></category>
		<category><![CDATA[industry marketing insights]]></category>
		<category><![CDATA[opportunities]]></category>
		<category><![CDATA[television]]></category>

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		<description><![CDATA[Ad-ology Research recently updated their Industry Marketing Insights report for Cable and Other Subscription Programming Providers. The following are the predicted Top 3 Opportunities/Challenges from the report for this industry for the upcoming 12 months:]]></description>
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		<title>Lead With A &#8220;Can Do&#8221; Attitude</title>
		<link>http://www.marketingforecast.com/archives/793</link>
		<comments>http://www.marketingforecast.com/archives/793#comments</comments>
		<pubDate>Fri, 20 Mar 2009 21:10:07 +0000</pubDate>
		<dc:creator>Jessica Helinski</dc:creator>
				<category><![CDATA[Forecasts: Advertising]]></category>
		<category><![CDATA[Forecasts: Brand Marketing]]></category>
		<category><![CDATA[Attitude]]></category>
		<category><![CDATA[communication]]></category>
		<category><![CDATA[Leadership]]></category>
		<category><![CDATA[Optimism]]></category>

		<guid isPermaLink="false">http://www.newbusinesshunter.net/?p=793</guid>
		<description><![CDATA[It's a challenge to find good news lately, particularly if your industry, or especially your company, is struggling. Despite the recent woes facing many salespeople today (a time when buyers just aren't buying), one communications coach is offering some advice: Be upbeat!]]></description>
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		<title>When E-Mails Go Wrong</title>
		<link>http://www.marketingforecast.com/archives/777</link>
		<comments>http://www.marketingforecast.com/archives/777#comments</comments>
		<pubDate>Wed, 18 Mar 2009 20:52:54 +0000</pubDate>
		<dc:creator>Jessica Helinski</dc:creator>
				<category><![CDATA[Forecasts: Advertising]]></category>
		<category><![CDATA[Other]]></category>
		<category><![CDATA[Ad Agency Account Managers]]></category>
		<category><![CDATA[Business Development]]></category>
		<category><![CDATA[communication]]></category>
		<category><![CDATA[E-mail]]></category>

		<guid isPermaLink="false">http://www.newbusinesshunter.net/?p=777</guid>
		<description><![CDATA[E-mail: Another wonderful tool at our fingertips to generate new business. But are you going about sending sales-related e-mails the wrong way? Sadly, many people are, including a particular salesperson who "cold" e-mailed Jim Logan, blogger at B2B Rainmaker.]]></description>
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		<title>Make Voicemails Work for You</title>
		<link>http://www.marketingforecast.com/archives/723</link>
		<comments>http://www.marketingforecast.com/archives/723#comments</comments>
		<pubDate>Wed, 04 Mar 2009 21:45:59 +0000</pubDate>
		<dc:creator>Jessica Helinski</dc:creator>
				<category><![CDATA[Other]]></category>
		<category><![CDATA[Ad Agency Account Managers]]></category>
		<category><![CDATA[Cold Calls]]></category>
		<category><![CDATA[communication]]></category>
		<category><![CDATA[Voicemail]]></category>

		<guid isPermaLink="false">http://www.newbusinesshunter.net/?p=723</guid>
		<description><![CDATA[Despite the influx of new ways to communicate with clients (e-mails, blogs, etc.), a personal phone call still remains a powerful way to stay in touch. Along with this great communication tool comes the not-so-fun possibility of having to leave a voicemail message.]]></description>
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		<title>Pay Attention</title>
		<link>http://www.marketingforecast.com/archives/608</link>
		<comments>http://www.marketingforecast.com/archives/608#comments</comments>
		<pubDate>Fri, 23 Jan 2009 21:35:51 +0000</pubDate>
		<dc:creator>Jessica Helinski</dc:creator>
				<category><![CDATA[Forecasts: Brand Marketing]]></category>
		<category><![CDATA[Forecasts: Digital Marketing]]></category>
		<category><![CDATA[Cold Calling]]></category>
		<category><![CDATA[communication]]></category>
		<category><![CDATA[Customer Relationships]]></category>
		<category><![CDATA[Customer Service]]></category>

		<guid isPermaLink="false">http://www.newbusinesshunter.net/?p=608</guid>
		<description><![CDATA[Whether making a cold call or leaving a voicemail for a client, make sure you're giving it your full attention.]]></description>
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		<title>Now for Something A Bit Different</title>
		<link>http://www.marketingforecast.com/archives/175</link>
		<comments>http://www.marketingforecast.com/archives/175#comments</comments>
		<pubDate>Wed, 27 Aug 2008 22:05:46 +0000</pubDate>
		<dc:creator>Jessica Helinski</dc:creator>
				<category><![CDATA[Other]]></category>
		<category><![CDATA[communication]]></category>
		<category><![CDATA[Customer Service]]></category>

		<guid isPermaLink="false">http://www.newbusinesshunter.net/?p=175</guid>
		<description><![CDATA[Sometimes it's fun to go against the grain. Sometimes tweaking the regular mindset a bit can take a project, idea, or relationship in a completely different direction.]]></description>
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		<item>
		<title>51 Ways to Improve Networking Results</title>
		<link>http://www.marketingforecast.com/archives/168</link>
		<comments>http://www.marketingforecast.com/archives/168#comments</comments>
		<pubDate>Wed, 20 Aug 2008 20:39:12 +0000</pubDate>
		<dc:creator>Jessica Helinski</dc:creator>
				<category><![CDATA[Other]]></category>
		<category><![CDATA[communication]]></category>
		<category><![CDATA[Networking]]></category>
		<category><![CDATA[Planning]]></category>

		<guid isPermaLink="false">http://www.newbusinesshunter.net/?p=168</guid>
		<description><![CDATA[There are many things to remember when networking: A big smile and eye contact, your elevator (or escalator!) speech, breath mints...the list goes on.]]></description>
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		<title>The Silent Treatment</title>
		<link>http://www.marketingforecast.com/archives/162</link>
		<comments>http://www.marketingforecast.com/archives/162#comments</comments>
		<pubDate>Wed, 13 Aug 2008 19:16:37 +0000</pubDate>
		<dc:creator>Jessica Helinski</dc:creator>
				<category><![CDATA[Other]]></category>
		<category><![CDATA[communication]]></category>
		<category><![CDATA[For Ad Agency New Business]]></category>
		<category><![CDATA[Negotiating]]></category>
		<category><![CDATA[Strategy]]></category>

		<guid isPermaLink="false">http://www.newbusinesshunter.net/?p=162</guid>
		<description><![CDATA[The art of negotiation has been the subject of several past blogs, due in part to the large amount of advice available from industry professionals.]]></description>
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		<title>Mind Your Qs</title>
		<link>http://www.marketingforecast.com/archives/136</link>
		<comments>http://www.marketingforecast.com/archives/136#comments</comments>
		<pubDate>Fri, 18 Jul 2008 20:49:52 +0000</pubDate>
		<dc:creator>Jessica Helinski</dc:creator>
				<category><![CDATA[Other]]></category>
		<category><![CDATA[communication]]></category>
		<category><![CDATA[For Ad Agency New Business]]></category>
		<category><![CDATA[Planning]]></category>
		<category><![CDATA[Research]]></category>

		<guid isPermaLink="false">http://www.newbusinesshunter.net/?p=136</guid>
		<description><![CDATA[The best way to get an answer is to ask a question. But, the trick is to ask the right questions to get the answers you’re seeking.]]></description>
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		<title>Respect Their Space</title>
		<link>http://www.marketingforecast.com/archives/79</link>
		<comments>http://www.marketingforecast.com/archives/79#comments</comments>
		<pubDate>Wed, 14 May 2008 21:42:31 +0000</pubDate>
		<dc:creator>Jessica Helinski</dc:creator>
				<category><![CDATA[Other]]></category>
		<category><![CDATA[Ad Agency Account Managers]]></category>
		<category><![CDATA[Client Retention]]></category>
		<category><![CDATA[communication]]></category>
		<category><![CDATA[Research]]></category>

		<guid isPermaLink="false">http://www.newbusinesshunter.net/?p=79</guid>
		<description><![CDATA[In my last post, I discussed the importance of observing your client or prospect’s office. ]]></description>
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		<title>Too Much Excellence?</title>
		<link>http://www.marketingforecast.com/archives/68</link>
		<comments>http://www.marketingforecast.com/archives/68#comments</comments>
		<pubDate>Fri, 02 May 2008 18:35:36 +0000</pubDate>
		<dc:creator>Jessica Helinski</dc:creator>
				<category><![CDATA[Other]]></category>
		<category><![CDATA[communication]]></category>
		<category><![CDATA[Customer Relationships]]></category>
		<category><![CDATA[Customer Retention]]></category>

		<guid isPermaLink="false">http://www.newbusinesshunter.net/?p=68</guid>
		<description><![CDATA[It’s no secret that client retention is important.]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Conversations Can Lead to Sales</title>
		<link>http://www.marketingforecast.com/archives/59</link>
		<comments>http://www.marketingforecast.com/archives/59#comments</comments>
		<pubDate>Fri, 25 Apr 2008 18:46:04 +0000</pubDate>
		<dc:creator>Jessica Helinski</dc:creator>
				<category><![CDATA[Other]]></category>
		<category><![CDATA[communication]]></category>
		<category><![CDATA[Relationships]]></category>

		<guid isPermaLink="false">http://www.newbusinesshunter.net/?p=59</guid>
		<description><![CDATA[Relationships are part of the foundation of sales. ]]></description>
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		<title>Call with Ease</title>
		<link>http://www.marketingforecast.com/archives/56</link>
		<comments>http://www.marketingforecast.com/archives/56#comments</comments>
		<pubDate>Wed, 23 Apr 2008 21:09:28 +0000</pubDate>
		<dc:creator>Jessica Helinski</dc:creator>
				<category><![CDATA[Other]]></category>
		<category><![CDATA[Ad Agency Account Managers]]></category>
		<category><![CDATA[communication]]></category>
		<category><![CDATA[Follow-Up]]></category>
		<category><![CDATA[For Ad Agency New Business]]></category>

		<guid isPermaLink="false">http://www.newbusinesshunter.net/?p=56</guid>
		<description><![CDATA[Despite the ease and comfort of shooting off an email, a personal phone call is still considered the best way to follow up with a prospect after a meeting.]]></description>
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		</item>
		<item>
		<title>Staying in Touch</title>
		<link>http://www.marketingforecast.com/archives/45</link>
		<comments>http://www.marketingforecast.com/archives/45#comments</comments>
		<pubDate>Thu, 10 Apr 2008 14:18:47 +0000</pubDate>
		<dc:creator>Jessica Helinski</dc:creator>
				<category><![CDATA[Other]]></category>
		<category><![CDATA[communication]]></category>
		<category><![CDATA[prospects]]></category>

		<guid isPermaLink="false">http://www.newbusinesshunter.net/?p=45</guid>
		<description><![CDATA[     The timing may not always be perfect with a prospect--schedules may conflict or he or she isn't ready to commit to a contract.]]></description>
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