Ad-ology Research recently updated their Industry Marketing Insights report for Dermatologists. The following are the predicted Top 5 industry-mktg-insights10Opportunities/Challenges from the report for this industry for the upcoming 12 months:

  • Botox continues to be popular, and more men are requesting the procedure.
  • Dermatologists are encouraged to practice and promote geriatric dermatology, considering the large number of aging Baby Boomers.
  • More people are learning about the dangers of the sun, prompting visits to the dermatologist for body scans.
  • The industry is facing a growing shortage of dermatologists, particularly for rural areas.
  • The cosmetic dermatology industry is competitive, especially as the number of lower-cost competitors increases (such as medspas).

The Industry Marketing Insights report for Dermatologists is available on Ad-ology.com (Research Store) for $295 USD with local market data for any U.S. market.

[Source: Ad-ology Research. October 20, 2009.]

Ad-ology Research recently updated their Industry Marketing Insights report for Personal Credit Management Services. The following are the predicted Top 5 industry-mktg-insights10Opportunities/Challenges from the report for this industry for the upcoming 12 months:

  • Growth among Hispanics seeking counseling increased 100% from 2006 to 2008, and demand from this group is predicted to grown even more in the future.
  • The National Foundation for Credit Counseling reports that counseling related to housing increased 214% from 2006 to 2008, while bankruptcy counseling increased 110 percent.
  • A huge potential market is Generation Y (ages 19-27): Debt is a large concern for this group, particularly from credit cards.
  • Many Americans are unaware about managing debt, with only 10% knowing the interest rates they pay.
  • Some consumers are trying to manage debt on their own with various types of computer programs and software, which presents a challenge to this industry.

The Industry Marketing Insights report for Personal Credit Management Services is available on Ad-ology.com (Research Store) for $295 USD with local market data for any U.S. market.

[Source: Ad-ology Research. October 19, 2009.]

Ad-ology Research recently updated their Industry Marketing Insights report for Financial Advisors. The following are the predicted Top 5 industry-mktg-insights10Opportunities/Challenges from the report for this industry for the upcoming year:

  • Divorce financial planners are a growing force in the industry.
  • Baby Boomers are expected to be a profitable market as they begin retiring.
  • Some businesses are offering online courses and seminars for clients.
  • The credit crunch and downturn is influencing more consumers to get financial advising services.
  • The industry continues to be highly competitive and thanks to the  market downturn, many consumers have lost trust for this industry.

The Industry Marketing Insights report for Financial Advisors is available on Ad-ology.com (Research Store) for $295 USD with local market data for any U.S. market.

[Source: Ad-ology Research, October 15, 2009]

Ad-ology Research recently updated their Industry Marketing Insights report for Garden Centers/Nurseries. The following are the predicted Top 5 industry-mktg-insights10Opportunities/Challenges from the report for this industry for the upcoming year:

  • Consumers are increasingly growing their own fruits, vegetables, and herbs, with many focusing on organic gardening.
  • Baby Boomers are a large market, representing approximately 64% of gardening market retail sales.
  • Businesses can focus on innovative products to suit new lifestyles as a way to stand apart from competition. For example, city-based retailers can focus on urban gardening staples such as containers and compact plants.
  • Big box retailers are emerging as formidable competition.
  • Due to the weak economy, there are fewer discretionary-spending dollars in the marketplace.

The Industry Marketing Insights report for Garden Centers/Nurseries is available on Ad-ology.com (Research Store) for $295 USD with local market data for any U.S. market.

[Source: Ad-ology Research, October 14, 2009]

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