<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	>

<channel>
	<title>Marketing Forecast from Ad-ology &#187; Retail</title>
	<atom:link href="http://www.marketingforecast.com/archives/category/industries/industry-retail/feed" rel="self" type="application/rss+xml" />
	<link>http://www.marketingforecast.com</link>
	<description>Fast Forward Findings for Strategic Advertising+Marketing</description>
	<lastBuildDate>Fri, 10 Feb 2012 20:00:57 +0000</lastBuildDate>
	<language>en</language>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
	<generator>http://wordpress.org/?v=3.3</generator>
		<item>
		<title>Retailers Should Use Their Online Properties to Offer an Evolved Shopping Experience</title>
		<link>http://www.marketingforecast.com/archives/16698</link>
		<comments>http://www.marketingforecast.com/archives/16698#comments</comments>
		<pubDate>Fri, 10 Feb 2012 20:00:57 +0000</pubDate>
		<dc:creator>Shannon Bryant</dc:creator>
				<category><![CDATA[Forecasts: Consumer Spending]]></category>
		<category><![CDATA[Retail]]></category>
		<category><![CDATA[Consumer Spending]]></category>
		<category><![CDATA[e-commerce]]></category>

		<guid isPermaLink="false">http://www.marketingforecast.com/?p=16698</guid>
		<description><![CDATA[A new report from the NPD Group called "E-Commerce Hot Topic," examines consumers' attitudes towards online shopping across retail categories.  The category that most consumers reported having shopped for online in the past 12 months were books, stationery or office supplies, followed by apparel and consumer electronics.  As social media continues to grow in importance, it should be an area where retailers focus on connecting with consumer]]></description>
		<wfw:commentRss>http://www.marketingforecast.com/archives/16698/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Young Professionals Spend Nearly $3K Annually on Coffee, Lunch</title>
		<link>http://www.marketingforecast.com/archives/16645</link>
		<comments>http://www.marketingforecast.com/archives/16645#comments</comments>
		<pubDate>Wed, 08 Feb 2012 20:02:12 +0000</pubDate>
		<dc:creator>Shannon Bryant</dc:creator>
				<category><![CDATA[Food+Beverage]]></category>
		<category><![CDATA[Forecasts: Consumer Spending]]></category>
		<category><![CDATA[Retail]]></category>
		<category><![CDATA[Consumer Spending]]></category>
		<category><![CDATA[young professionals]]></category>

		<guid isPermaLink="false">http://www.marketingforecast.com/?p=16645</guid>
		<description><![CDATA[A new survey from Accounting Principals finds that U.S. workers spend nearly $3,000 a year on coffee and lunch.  Half (50%) of the American workforce buys coffee regularly at work, spending more than $20 a week on coffee, an average of approximately $1000 a year.  Two thirds (66%) of American workers buy their lunch instead of packing and bringing it, spending an average of $37 per week. This means that on average American workers are shelling out nearly $2,000 a year on lunch alone.]]></description>
		<wfw:commentRss>http://www.marketingforecast.com/archives/16645/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Pet Product Promotions to Rise in 2012</title>
		<link>http://www.marketingforecast.com/archives/16608</link>
		<comments>http://www.marketingforecast.com/archives/16608#comments</comments>
		<pubDate>Wed, 08 Feb 2012 16:00:55 +0000</pubDate>
		<dc:creator>Kathy Crosett</dc:creator>
				<category><![CDATA[Forecasts: Brand Marketing]]></category>
		<category><![CDATA[Industry Marketing Insights]]></category>
		<category><![CDATA[Retail]]></category>
		<category><![CDATA[brand marketing]]></category>
		<category><![CDATA[forecasts]]></category>
		<category><![CDATA[industry marketing insights]]></category>
		<category><![CDATA[pet products]]></category>

		<guid isPermaLink="false">http://www.marketingforecast.com/?p=16608</guid>
		<description><![CDATA[The popularity of the dog-related ads in this year’s Super Bowl proved that caring for the family pet will prompt consumers to open their wallets. But pet parents aren’t content to shop at one specific store. As a result, pet product suppliers will be rolling out more ad campaigns to increase their  market share.]]></description>
		<wfw:commentRss>http://www.marketingforecast.com/archives/16608/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Retailers Striving to Differentiate Themselves, More Focus on Social, Mobile Commerce</title>
		<link>http://www.marketingforecast.com/archives/16612</link>
		<comments>http://www.marketingforecast.com/archives/16612#comments</comments>
		<pubDate>Tue, 07 Feb 2012 20:41:15 +0000</pubDate>
		<dc:creator>Shannon Bryant</dc:creator>
				<category><![CDATA[Forecasts: Consumer Spending]]></category>
		<category><![CDATA[Retail]]></category>
		<category><![CDATA[Consumer Spending]]></category>
		<category><![CDATA[e-commerce]]></category>

		<guid isPermaLink="false">http://www.marketingforecast.com/?p=16612</guid>
		<description><![CDATA[More retailers are enhancing their e-commerce navigation tools, and also are more focused on mobile commerce and social media than a year ago, according to new data from The E-tailing Group.  In addition, retailers are making moves to set themselves apart from the competition beyond a reliance on promotional tactics.  To that end, retailers are highlighting particular brand offerings, exclusive products or the latest trends as a primary means to differentiate themselves.   Mobile strategies are advancing quickly, too.]]></description>
		<wfw:commentRss>http://www.marketingforecast.com/archives/16612/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Growth in Premium Headphone Sales Reflect Consumer’s Focus on Sound Quality</title>
		<link>http://www.marketingforecast.com/archives/16570</link>
		<comments>http://www.marketingforecast.com/archives/16570#comments</comments>
		<pubDate>Mon, 06 Feb 2012 20:00:36 +0000</pubDate>
		<dc:creator>Shannon Bryant</dc:creator>
				<category><![CDATA[Forecasts: Consumer Spending]]></category>
		<category><![CDATA[Retail]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[consumer electronics]]></category>
		<category><![CDATA[Consumer Spending]]></category>

		<guid isPermaLink="false">http://www.marketingforecast.com/?p=16570</guid>
		<description><![CDATA[U.S. sales of stereo headphones priced above $100 more than doubled in 2011, according to The NPD Group.  While models under $100 make up the majority of headphone sales, models priced above $100 have doubled their unit share to 6%, and now account for more than $342 million in sales through November of 2011.  Products emphasizing brand, sound quality, and celebrity endorsements have driven much of this growth.]]></description>
		<wfw:commentRss>http://www.marketingforecast.com/archives/16570/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Retailers To Focus on Email and Search Marketing, Cut Back on Deal Promotions</title>
		<link>http://www.marketingforecast.com/archives/16546</link>
		<comments>http://www.marketingforecast.com/archives/16546#comments</comments>
		<pubDate>Mon, 06 Feb 2012 16:00:48 +0000</pubDate>
		<dc:creator>Kathy Crosett</dc:creator>
				<category><![CDATA[Forecasts: Digital Marketing]]></category>
		<category><![CDATA[Industry Marketing Insights]]></category>
		<category><![CDATA[Retail]]></category>
		<category><![CDATA[digital marketing]]></category>
		<category><![CDATA[forecasts]]></category>

		<guid isPermaLink="false">http://www.marketingforecast.com/?p=16546</guid>
		<description><![CDATA[Retailers spend plenty to attract consumers to their stores but they also see promise in the online market. To boost online sales this year, retailers plan to promote their sites with the use of email, search and deal of the day promotions. And to keep shoppers engaged with the online channel, many of these operators plan to spend some of their 2012 marketing budget improving the shopper experience at the site.]]></description>
		<wfw:commentRss>http://www.marketingforecast.com/archives/16546/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>New Study Suggests Use of Technology for Shopping Among Millennials is Overrated</title>
		<link>http://www.marketingforecast.com/archives/16556</link>
		<comments>http://www.marketingforecast.com/archives/16556#comments</comments>
		<pubDate>Fri, 03 Feb 2012 20:00:54 +0000</pubDate>
		<dc:creator>Shannon Bryant</dc:creator>
				<category><![CDATA[Forecasts: Consumer Spending]]></category>
		<category><![CDATA[Retail]]></category>
		<category><![CDATA[Consumer Spending]]></category>
		<category><![CDATA[Millennials]]></category>

		<guid isPermaLink="false">http://www.marketingforecast.com/?p=16556</guid>
		<description><![CDATA[The use of technology for shopping by 18-25 year olds is significantly overrated, according to new research from LIM College. In fact, more than 68% of the 18-25 year olds surveyed "prefer to shop in stores than online for apparel and shoes."  However, they are using the Web for gathering information -- with 66% using the Web to browse and compare prices.]]></description>
		<wfw:commentRss>http://www.marketingforecast.com/archives/16556/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Top Opportunities/Challenges Ahead for Alternative Energy Solutions Providers</title>
		<link>http://www.marketingforecast.com/archives/16529</link>
		<comments>http://www.marketingforecast.com/archives/16529#comments</comments>
		<pubDate>Thu, 02 Feb 2012 21:59:59 +0000</pubDate>
		<dc:creator>Jessica Helinski</dc:creator>
				<category><![CDATA[Forecasts: Brand Marketing]]></category>
		<category><![CDATA[Industry Marketing Insights]]></category>
		<category><![CDATA[Professional Services]]></category>
		<category><![CDATA[Retail]]></category>
		<category><![CDATA[Alternative Energy Solutions Providers]]></category>
		<category><![CDATA[challenges]]></category>
		<category><![CDATA[energy-efficient]]></category>
		<category><![CDATA[green]]></category>
		<category><![CDATA[industry marketing insights]]></category>
		<category><![CDATA[opportunities]]></category>

		<guid isPermaLink="false">http://www.marketingforecast.com/?p=16529</guid>
		<description><![CDATA[Ad-ology Research recently updated their Industry Marketing Insights report for Alternative Energy Solutions Providers. The following are the predicted Top 3 Opportunities/Challenges from the report for this industry for the upcoming 12 months:]]></description>
		<wfw:commentRss>http://www.marketingforecast.com/archives/16529/feed</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>More Brides Open to New Trend of Sharing Resources</title>
		<link>http://www.marketingforecast.com/archives/16519</link>
		<comments>http://www.marketingforecast.com/archives/16519#comments</comments>
		<pubDate>Thu, 02 Feb 2012 20:00:10 +0000</pubDate>
		<dc:creator>Shannon Bryant</dc:creator>
				<category><![CDATA[Entertainment]]></category>
		<category><![CDATA[Food+Beverage]]></category>
		<category><![CDATA[Forecasts: Consumer Spending]]></category>
		<category><![CDATA[Professional Services]]></category>
		<category><![CDATA[Retail]]></category>
		<category><![CDATA[bridal trends]]></category>
		<category><![CDATA[Consumer Spending]]></category>

		<guid isPermaLink="false">http://www.marketingforecast.com/?p=16519</guid>
		<description><![CDATA[While brides still know best and are sticking to their budgets, the 2012 "What's on Brides' Minds" survey uncovers new trends that are beginning to take shape, such as sharing resources.  For the last two years, more than a third of brides (38% in 2011, 36% in 2010) have considered buying a second dress to wear for the wedding reception. While brides continue to cut back, they are less likely to cut spending on reception essentials including venue, decor and alcohol.]]></description>
		<wfw:commentRss>http://www.marketingforecast.com/archives/16519/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Valentine&#8217;s Day 2012 Spending Will Be Up, Expected to Reach $17.6B.</title>
		<link>http://www.marketingforecast.com/archives/16474</link>
		<comments>http://www.marketingforecast.com/archives/16474#comments</comments>
		<pubDate>Wed, 01 Feb 2012 20:00:40 +0000</pubDate>
		<dc:creator>Shannon Bryant</dc:creator>
				<category><![CDATA[Entertainment]]></category>
		<category><![CDATA[Food+Beverage]]></category>
		<category><![CDATA[Forecasts: Consumer Spending]]></category>
		<category><![CDATA[Retail]]></category>
		<category><![CDATA[Consumer Spending]]></category>
		<category><![CDATA[Valentine's Day 2012]]></category>

		<guid isPermaLink="false">http://www.marketingforecast.com/?p=16474</guid>
		<description><![CDATA[According to NRF’s 2012 Valentine’s Day Consumer Intentions and Actions survey, the average person celebrating the holiday will shell out $126.03, up 8.5% over 2011 and the highest in the survey’s 10-year history. Total spending is expected to reach $17.6 billion.  Discount stores are expected to see the most traffic, but tablet owners will also make a mark; more than half of all tablet owners (53.8%) will use their device to research products, compare prices, redeem coupons, look up retailer information or purchase products.]]></description>
		<wfw:commentRss>http://www.marketingforecast.com/archives/16474/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>To Halt ‘Showrooming’ Trend, Retailers Turn to New Promotional Tactics</title>
		<link>http://www.marketingforecast.com/archives/16448</link>
		<comments>http://www.marketingforecast.com/archives/16448#comments</comments>
		<pubDate>Wed, 01 Feb 2012 07:00:30 +0000</pubDate>
		<dc:creator>Kathy Crosett</dc:creator>
				<category><![CDATA[Forecasts: Advertising]]></category>
		<category><![CDATA[Industry Marketing Insights]]></category>
		<category><![CDATA[Retail]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[forecasts]]></category>
		<category><![CDATA[industry marketing insights]]></category>

		<guid isPermaLink="false">http://www.marketingforecast.com/?p=16448</guid>
		<description><![CDATA[Retailers are as mad as hell and they’re not going to take it anymore. For years, consumers have been going into bricks and mortar stores to size up the look and feel of a product and then head home to buy it online. Retailers call this trend ‘showrooming’ and they’re rapidly developing new strategies to better compete with online marketers.]]></description>
		<wfw:commentRss>http://www.marketingforecast.com/archives/16448/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Top Opportunities/Challenges Ahead for Optical Stores</title>
		<link>http://www.marketingforecast.com/archives/16461</link>
		<comments>http://www.marketingforecast.com/archives/16461#comments</comments>
		<pubDate>Tue, 31 Jan 2012 21:58:35 +0000</pubDate>
		<dc:creator>Jessica Helinski</dc:creator>
				<category><![CDATA[Forecasts: Brand Marketing]]></category>
		<category><![CDATA[Healthcare]]></category>
		<category><![CDATA[Industry Marketing Insights]]></category>
		<category><![CDATA[Retail]]></category>
		<category><![CDATA[challenges]]></category>
		<category><![CDATA[industry marketing insights]]></category>
		<category><![CDATA[opportunities]]></category>
		<category><![CDATA[optical stores]]></category>

		<guid isPermaLink="false">http://www.marketingforecast.com/?p=16461</guid>
		<description><![CDATA[Ad-ology Research recently updated their Industry Marketing Insights report for Optical Stores. The following are the predicted Top 3 Opportunities/Challenges from the report for this industry for the upcoming 12 months:]]></description>
		<wfw:commentRss>http://www.marketingforecast.com/archives/16461/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Record Number of Americans to Celebrate Super Bowl, Spend Average of $63</title>
		<link>http://www.marketingforecast.com/archives/16439</link>
		<comments>http://www.marketingforecast.com/archives/16439#comments</comments>
		<pubDate>Tue, 31 Jan 2012 20:00:09 +0000</pubDate>
		<dc:creator>Shannon Bryant</dc:creator>
				<category><![CDATA[Entertainment]]></category>
		<category><![CDATA[Food+Beverage]]></category>
		<category><![CDATA[Forecasts: Consumer Spending]]></category>
		<category><![CDATA[Retail]]></category>
		<category><![CDATA[Consumer Spending]]></category>
		<category><![CDATA[Super Bowl]]></category>

		<guid isPermaLink="false">http://www.marketingforecast.com/?p=16439</guid>
		<description><![CDATA[According to a new survey by the Retail Advertising and Marketing Association, 173 million people will watch the game Sunday, February 5, the most in the survey’s eight-year history and up from an estimated 171 million in 2011. Consumer spending for the Super Bowl will reach an all-time high, too, with the average game-watcher expected to shell out $63.87 on related merchandise, apparel and snacks, up from $59.33 last year. Total Super Bowl spending is expected to reach $11.0 billion.]]></description>
		<wfw:commentRss>http://www.marketingforecast.com/archives/16439/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Price-Conscious Shoppers Look to Digital to Save Money</title>
		<link>http://www.marketingforecast.com/archives/16427</link>
		<comments>http://www.marketingforecast.com/archives/16427#comments</comments>
		<pubDate>Mon, 30 Jan 2012 20:15:45 +0000</pubDate>
		<dc:creator>Shannon Bryant</dc:creator>
				<category><![CDATA[Food+Beverage]]></category>
		<category><![CDATA[Forecasts: Consumer Spending]]></category>
		<category><![CDATA[Retail]]></category>
		<category><![CDATA[Consumer Spending]]></category>
		<category><![CDATA[digital coupons]]></category>

		<guid isPermaLink="false">http://www.marketingforecast.com/?p=16427</guid>
		<description><![CDATA[While consumers continue to rely on traditional money-saving methods - like clipping coupons - many are using digital tactics to help save money.  For example, 39% of MarketPulse survey respondents downloaded coupons from manufacturer websites in Q4, while 37% downloaded coupons from retailer websites.  Retailers need to communicate with both traditional and digital media to reach these 'downturn shoppers.']]></description>
		<wfw:commentRss>http://www.marketingforecast.com/archives/16427/feed</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Coffee Segment Poised for Strong Growth in 2012</title>
		<link>http://www.marketingforecast.com/archives/16404</link>
		<comments>http://www.marketingforecast.com/archives/16404#comments</comments>
		<pubDate>Sat, 28 Jan 2012 00:22:34 +0000</pubDate>
		<dc:creator>Shannon Bryant</dc:creator>
				<category><![CDATA[Food+Beverage]]></category>
		<category><![CDATA[Forecasts: Consumer Spending]]></category>
		<category><![CDATA[Retail]]></category>
		<category><![CDATA[coffee]]></category>
		<category><![CDATA[Consumer Spending]]></category>

		<guid isPermaLink="false">http://www.marketingforecast.com/?p=16404</guid>
		<description><![CDATA[According to a new report from Jefferies &#038; Company Inc., the coffeehouse segment is poised for a banner year due to rising same-store sales, more stable coffee prices and a boom in consumer packaged goods revenue led by price increases and “K-Cup” individual-brewing sales.  As supermarket sales of ground coffee continue to grow, analysts also predict a sales growth of between 8% and 10% for the coffeehouse segment in 2012.]]></description>
		<wfw:commentRss>http://www.marketingforecast.com/archives/16404/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Two-Thirds of U.S. Households Have HDTV Sets, Plan to Purchase More</title>
		<link>http://www.marketingforecast.com/archives/16364</link>
		<comments>http://www.marketingforecast.com/archives/16364#comments</comments>
		<pubDate>Thu, 26 Jan 2012 20:00:55 +0000</pubDate>
		<dc:creator>Shannon Bryant</dc:creator>
				<category><![CDATA[Entertainment]]></category>
		<category><![CDATA[Forecasts: Consumer Spending]]></category>
		<category><![CDATA[Retail]]></category>
		<category><![CDATA[Technology]]></category>
		<category><![CDATA[consumer electronics]]></category>
		<category><![CDATA[Consumer Spending]]></category>
		<category><![CDATA[HDTV]]></category>

		<guid isPermaLink="false">http://www.marketingforecast.com/?p=16364</guid>
		<description><![CDATA[According to new consumer research from Leichtman Research Group, 69% of households in the United States have at least one high definition television set, up from 17% in 2006. Over the past five years, 52% of US households adopted HDTV.  In addition, 21% of all households purchased a new TV set in the past 12 months, and 19% of all households plan to purchase a new TV set in the next 12 month.]]></description>
		<wfw:commentRss>http://www.marketingforecast.com/archives/16364/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Top Opportunities/Challenges Ahead for Alternative Energy Solutions Providers</title>
		<link>http://www.marketingforecast.com/archives/16349</link>
		<comments>http://www.marketingforecast.com/archives/16349#comments</comments>
		<pubDate>Wed, 25 Jan 2012 21:45:09 +0000</pubDate>
		<dc:creator>Jessica Helinski</dc:creator>
				<category><![CDATA[Forecasts: Brand Marketing]]></category>
		<category><![CDATA[Industry Marketing Insights]]></category>
		<category><![CDATA[Professional Services]]></category>
		<category><![CDATA[Retail]]></category>
		<category><![CDATA[Alternative Energy Solutions Providers]]></category>
		<category><![CDATA[challenges]]></category>
		<category><![CDATA[energy]]></category>
		<category><![CDATA[green]]></category>
		<category><![CDATA[industry marketing insights]]></category>
		<category><![CDATA[opportunities]]></category>

		<guid isPermaLink="false">http://www.marketingforecast.com/?p=16349</guid>
		<description><![CDATA[Ad-ology Research recently updated their Industry Marketing Insights report for Alternative Energy Solutions Providers. The following are the predicted Top 3 Opportunities/Challenges from the report for this industry for the upcoming 12 months:]]></description>
		<wfw:commentRss>http://www.marketingforecast.com/archives/16349/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Average Age of Vehicles Reaches Record High; Represents Opportunity for Dealerships, Service/Parts Sector</title>
		<link>http://www.marketingforecast.com/archives/16288</link>
		<comments>http://www.marketingforecast.com/archives/16288#comments</comments>
		<pubDate>Tue, 24 Jan 2012 20:00:44 +0000</pubDate>
		<dc:creator>Shannon Bryant</dc:creator>
				<category><![CDATA[Automotive]]></category>
		<category><![CDATA[Forecasts: Consumer Spending]]></category>
		<category><![CDATA[Retail]]></category>
		<category><![CDATA[automotive trends]]></category>
		<category><![CDATA[Consumer Spending]]></category>

		<guid isPermaLink="false">http://www.marketingforecast.com/?p=16288</guid>
		<description><![CDATA[The average age of light vehicles on U.S. roads keeps rising, reaching a record high of 10.8 years in 2011, according to new research from Polk.  For service and parts providers, the increasing age of the vehicle fleet, as well as the increasing length of vehicle ownership, could mean more business.  However, analysts expect to see a reversal of the lengthening average age as new car sales rise.]]></description>
		<wfw:commentRss>http://www.marketingforecast.com/archives/16288/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Mobile Giving Often an Impulse Purchase, Social Activity</title>
		<link>http://www.marketingforecast.com/archives/16282</link>
		<comments>http://www.marketingforecast.com/archives/16282#comments</comments>
		<pubDate>Mon, 23 Jan 2012 20:00:42 +0000</pubDate>
		<dc:creator>Shannon Bryant</dc:creator>
				<category><![CDATA[Forecasts: Consumer Spending]]></category>
		<category><![CDATA[Retail]]></category>
		<category><![CDATA[charitable donations]]></category>
		<category><![CDATA[Consumer Spending]]></category>

		<guid isPermaLink="false">http://www.marketingforecast.com/?p=16282</guid>
		<description><![CDATA[Charitable donations from mobile phones have grown more common in recent years. Two thirds (64%) of American adults now use text messaging, and 9% have texted a charitable donation from their mobile phone.  Mobile giving is often an 'impulse purchase' in response to a major event.  “These findings have vast implications for non-profits, other cause-related charities, and even philanthropists,” noted Rob Faris, Research Director for the Berkman Center.]]></description>
		<wfw:commentRss>http://www.marketingforecast.com/archives/16282/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Americans Plan To Spend More On Decorating Their Homes, Vacationing in 2012</title>
		<link>http://www.marketingforecast.com/archives/16271</link>
		<comments>http://www.marketingforecast.com/archives/16271#comments</comments>
		<pubDate>Fri, 20 Jan 2012 20:28:55 +0000</pubDate>
		<dc:creator>Shannon Bryant</dc:creator>
				<category><![CDATA[Forecasts: Consumer Spending]]></category>
		<category><![CDATA[Retail]]></category>
		<category><![CDATA[Tourism]]></category>
		<category><![CDATA[Consumer Spending]]></category>
		<category><![CDATA[home decor]]></category>
		<category><![CDATA[travel]]></category>

		<guid isPermaLink="false">http://www.marketingforecast.com/?p=16271</guid>
		<description><![CDATA[Fifty-six percent of Americans expect to spend more or the same this year as they did in 2011 according to the latest American Express Spending &#038; Saving Tracker. Consumers say they expect to spend more on in-home decorating, travel, remodeling/home improvements and health &#038; fitness. Over a third (35%) say they are optimistic about their finances and most have set benchmarks to help meet their 2012 financial goals (87% vs. 83% in 2011).]]></description>
		<wfw:commentRss>http://www.marketingforecast.com/archives/16271/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
	</channel>
</rss>

