Author: Jessica Helinski
24
Aug
Ad-ology Research recently updated their Industry Marketing Insights report for Bail Bond Agents. The following are the predicted Top 3 Opportunities/Challenges from the report for this industry for the upcoming 12 months:
- Looking to expand services, agencies are adding immigration bonds, which are federal bonds that must be posted when individuals are held after arrest by the Department of Homeland Security (DHS).
- More states are passing the Citizen’s Right To Know Act, which requires reformatting and increased reporting of pretrial release information and encourages the use of commercial bail bondsmen.
- The industry is competitive, as the number of bond agents has grown 50% in the past five years.
The Industry Marketing Insights report for Bail Bond Agents is available on Ad-ology.com (Research Store) for $195 USD with local market data for any U.S. market.
[Source: Ad-ology Research. August 24, 2010]
Author: Jessica Helinski
17
Aug
Ad-ology Research recently updated their Industry Marketing Insights report for Camps, Day and Residential. The following are the predicted Top 3 Opportunities/Challenges from the report for this industry for the upcoming 12 months:
- Camps now offer a wide-range of activities, ranging from traditional arts and crafts to adventure sports and environmental programs. Niche camps that market to specific types of campers and interests are growing across the country.
- Posting campers’ photos online is a trend that is receiving positive feedback from parents. Also, some camps are investing in webcams so parents can watch activities.
- More camps offer financial assistance, as demand increases. Seventy-three percent of camps report increased requests for scholarships and other forms of aid in the summer of 2009.
The Industry Marketing Insights report for Camps, Day and Residential is available on Ad-ology.com (Research Store) for $195 USD with local market data for any U.S. market.
[Source: Ad-ology Research. August 17, 2010]
Author: Jessica Helinski
5
Aug
Ad-ology Research recently updated their Industry Marketing Insights report for Synagogues/Temples. The following are the predicted Top 3 Opportunities/Challenges from the report for this industry for the upcoming 12 months:
- Synagogues are reaching out to unaffiliated Baby Boomers who are reaching milestones, such as retirement.
- An emerging trend among synagogues is “going green,” and across the country, they are implementing eco-friendly designs and features, offering environmentally-focused services and participating in community service that benefits the environment.
- To assist recession-affected congregants with membership fees, many synagogues are offering private financial assistance plans.
The Industry Marketing Insights report for Synagogues/Temples is available on Ad-ology.com (Research Store) for $195 USD with local market data for any U.S. market.
[Source: Ad-ology Research. August 5, 2010]
Author: Jessica Helinski
3
Aug
Ad-ology Research recently updated their Industry Marketing Insights report for Nonprofit, Civic/Social Organizations. The following are the predicted Top 3 Opportunities/Challenges from the report for this industry for the upcoming 12 months:
- In 2009, corporate giving increased 5.5% (5.9% adjusted for inflation) to $14.1 billion. Industry professionals credit the increase of corporate in-kind donations, which are less effected by recessions.
- Peer-to-peer fundraising is expected to continue growth, due in part to the popularity of social networks and ubiquity of mobile devices.
- Seventy-nine percent of nonprofit organization professionals are uncertain of how to demonstrate social media’s value for their organizations, though the majority (85%) plan to use it more in the next two years.
The Industry Marketing Insights report for Nonprofit, Civic/Social Organizations is available on Ad-ology.com (Research Store) for $195 USD with local market data for any U.S. market.
[Source: Ad-ology Research. August 3, 2010]