Marketing Forecast from Ad-ology » Automotive http://www.marketingforecast.com Fast Forward Findings for Strategic Advertising+Marketing Fri, 10 Feb 2012 20:00:57 +0000 en hourly 1 http://wordpress.org/?v=3.3 Auto Makers Shift Promotional Strategies to Improve Retention Rates http://www.marketingforecast.com/archives/16501 http://www.marketingforecast.com/archives/16501#comments Fri, 03 Feb 2012 07:16:38 +0000 Kathy Crosett http://www.marketingforecast.com/?p=16501 http://www.marketingforecast.com/archives/16501/feed 0 Average Age of Vehicles Reaches Record High; Represents Opportunity for Dealerships, Service/Parts Sector http://www.marketingforecast.com/archives/16288 http://www.marketingforecast.com/archives/16288#comments Tue, 24 Jan 2012 20:00:44 +0000 Shannon Bryant http://www.marketingforecast.com/?p=16288 http://www.marketingforecast.com/archives/16288/feed 0 Ford, Hyundai Honored by Polk Automotive, Loyalty Rates Continue to Increase http://www.marketingforecast.com/archives/16210 http://www.marketingforecast.com/archives/16210#comments Wed, 18 Jan 2012 20:00:36 +0000 Shannon Bryant http://www.marketingforecast.com/?p=16210 http://www.marketingforecast.com/archives/16210/feed 0 Automakers to Promote Luxury Units and Leases in 2012 http://www.marketingforecast.com/archives/16038 http://www.marketingforecast.com/archives/16038#comments Wed, 11 Jan 2012 07:03:57 +0000 Kathy Crosett http://www.marketingforecast.com/?p=16038 http://www.marketingforecast.com/archives/16038/feed 1 Auto Sales Expected to Continue Growth, Increase in 2012 http://www.marketingforecast.com/archives/15921 http://www.marketingforecast.com/archives/15921#comments Thu, 05 Jan 2012 20:00:35 +0000 Shannon Bryant http://www.marketingforecast.com/?p=15921 http://www.marketingforecast.com/archives/15921/feed 1 Best of 2011: Gen Y to Account for Nearly 40% of Car-Buying Population by 2012; Influence Other Consumer Segments http://www.marketingforecast.com/archives/15682 http://www.marketingforecast.com/archives/15682#comments Thu, 29 Dec 2011 16:00:46 +0000 Faye Oney http://www.marketingforecast.com/?p=15682 Read the Rest...]]> http://www.marketingforecast.com/archives/15682/feed 0 Best of 2011: Ad-ology Auto Buyers Forecast: Gas Mileage, Technology, American Brands to Influence Purchase This Year http://www.marketingforecast.com/archives/15669 http://www.marketingforecast.com/archives/15669#comments Thu, 29 Dec 2011 10:00:03 +0000 Faye Oney http://www.marketingforecast.com/?p=15669 Read the Rest...]]> http://www.marketingforecast.com/archives/15669/feed 0 Auto Shoppers Poised to Make Luxury Cars and SUVs Growth Categories http://www.marketingforecast.com/archives/15521 http://www.marketingforecast.com/archives/15521#comments Wed, 14 Dec 2011 16:00:23 +0000 Kathy Crosett http://www.marketingforecast.com/?p=15521 http://www.marketingforecast.com/archives/15521/feed 1 Automotive Aftermarket Consumers Shifting to Quality Over Cost http://www.marketingforecast.com/archives/15216 http://www.marketingforecast.com/archives/15216#comments Tue, 29 Nov 2011 20:30:08 +0000 Shannon Bryant http://www.marketingforecast.com/?p=15216 http://www.marketingforecast.com/archives/15216/feed 0 Hybrid/EV Marketers Should Target Black Consumers http://www.marketingforecast.com/archives/15165 http://www.marketingforecast.com/archives/15165#comments Fri, 25 Nov 2011 21:04:12 +0000 Shannon Bryant http://www.marketingforecast.com/?p=15165 http://www.marketingforecast.com/archives/15165/feed 0 More Auto Dealers to Roll Out HDTV Ads http://www.marketingforecast.com/archives/14839 http://www.marketingforecast.com/archives/14839#comments Thu, 10 Nov 2011 16:05:10 +0000 Kathy Crosett http://www.marketingforecast.com/?p=14839 http://www.marketingforecast.com/archives/14839/feed 0 Economy Affects Parents’ Spending for Teen Cars, Driving Expenses http://www.marketingforecast.com/archives/14382 http://www.marketingforecast.com/archives/14382#comments Tue, 18 Oct 2011 20:00:24 +0000 Shannon Bryant http://www.marketingforecast.com/?p=14382 http://www.marketingforecast.com/archives/14382/feed 0 Auto Dealers to Steer Marketing Dollars to Mobile http://www.marketingforecast.com/archives/14305 http://www.marketingforecast.com/archives/14305#comments Fri, 14 Oct 2011 07:00:24 +0000 Kathy Crosett http://www.marketingforecast.com/?p=14305 http://www.marketingforecast.com/archives/14305/feed 1 Continued Growth Expected for Lucrative Mobile Automotive Advertising Market http://www.marketingforecast.com/archives/14102 http://www.marketingforecast.com/archives/14102#comments Wed, 05 Oct 2011 07:00:51 +0000 Kathy Crosett http://www.marketingforecast.com/?p=14102 http://www.marketingforecast.com/archives/14102/feed 0 TV to Maintain Market Share in Auto Industry Media Mix http://www.marketingforecast.com/archives/13829 http://www.marketingforecast.com/archives/13829#comments Thu, 22 Sep 2011 07:00:09 +0000 Kathy Crosett http://www.marketingforecast.com/?p=13829 http://www.marketingforecast.com/archives/13829/feed 0 Majority of Consumers Turn to a Professional for Automotive Service, Repair http://www.marketingforecast.com/archives/13786 http://www.marketingforecast.com/archives/13786#comments Mon, 19 Sep 2011 19:15:00 +0000 Shannon Bryant http://www.marketingforecast.com/?p=13786 http://www.marketingforecast.com/archives/13786/feed 1 High Gas Prices Not Deterring Automotive Buyers From Choosing SUVs, Trucks http://www.marketingforecast.com/archives/13439 http://www.marketingforecast.com/archives/13439#comments Wed, 31 Aug 2011 19:08:19 +0000 Shannon Bryant http://www.marketingforecast.com/?p=13439 http://www.marketingforecast.com/archives/13439/feed 0 New International Competitors to Rev Up U.S. Auto Market http://www.marketingforecast.com/archives/13408 http://www.marketingforecast.com/archives/13408#comments Wed, 31 Aug 2011 16:00:22 +0000 Kathy Crosett http://www.marketingforecast.com/?p=13408 http://www.marketingforecast.com/archives/13408/feed 0 Upcoming Auto Industry Share War Means More Advertising http://www.marketingforecast.com/archives/13194 http://www.marketingforecast.com/archives/13194#comments Mon, 22 Aug 2011 07:00:13 +0000 Kathy Crosett http://www.marketingforecast.com/?p=13194 http://www.marketingforecast.com/archives/13194/feed 0 More Dealers and Manufacturers Marketing Small Car Leases http://www.marketingforecast.com/archives/12995 http://www.marketingforecast.com/archives/12995#comments Thu, 11 Aug 2011 07:00:26 +0000 Kathy Crosett http://www.marketingforecast.com/?p=12995 http://www.marketingforecast.com/archives/12995/feed 0