Top 3 Opportunities/Challenges Ahead for Medical Device Manufacturers
Ad-ology Research recently updated their Industry Marketing Insights report for Medical Device Manufacturers. The following are the predicted Top 3 Opportunities/Challenges from the report for this industry for the upcoming 12 months:
- Venture capital companies and corporations are decreasing investment in traditional medical device companies and increasing investment in companies which offer products in alternative fields such as ophthalmology and pulmonology. Investors are hoping these relatively new fields will offer bigger returns.
- Health care providers are asking for mobility in devices such as ultrasounds. At the same time, practitioners expect demand to rise for digital ultrasound images. Experts also expect an increase in fusion imaging – equipment that combines CT/MR and ultrasound images.
- Nanotechnology may play a key role in new medical device product development but research about the safety of this technology is necessary first. The behavior of particles in nanotechnology is not as well understand as particles used in other technologies.
The Industry Marketing Insights report for Medical Device Manufacturers is available on Ad-ology.com (Research Store) for $195 USD with local market data for any U.S. market.
[Source: Ad-ology Research. August 27, 2010]
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