Top 5 Opportunities/Challenges Ahead for Golf Courses
Ad-ology Research recently updated their Industry Marketing Insights report for Golf Courses. The following are the predicted Top 5 Opportunities/Challenges from the report for this industry for the upcoming 12 months:
- Golf courses are increasingly working to attract young people to the sport through high school sponsorships.
- Some courses are trying to extend the season by placing heated tents at certain holes.
- Public events, such as weddings, are becoming more common at courses.
- Golf closures continue to be disproportionately public, stand-alone 9-hole facilities or short courses that offer value-priced green fees.
- An overabundance of courses are becoming a challenge, particularly because demand is slowing.
The Industry Marketing Insights report for Golf Courses is available on Ad-ology.com (Research Store) for $195 USD with local market data for any U.S. market.
[Source: Ad-ology Research. March 18, 2010]


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