Ad-ology Research recently updated their Industry Marketing Insights report for RV/Camper Dealers. The following are the predicted Top 5 Opportunities/Challenges from the report for this industry for the upcoming 12 months:

• The delinquency rate on RV loans is notably lower than for other consumer loans.
• Advanced slide-out concepts are emerging as a big trend.
• Attendance at RV shows in 2010 has been higher than previous years.
• Due to the economy, some consumers may shy away from big purchases.
• The housing slump is proving to be a challenge for retirees who hope to sell their homes and live in an RV.

The Industry Marketing Insights report for RV/Camper Dealers is available on Ad-ology.com (Research Store) for $195 USD with local market data for any U.S. market.

[Source: Ad-ology Research. March 8, 2010]