Ad-ology Research recently updated their Industry Marketing Insights report for Dentists. The following are industry-mktg-insights10the predicted Top 5 Opportunities/Challenges from the report for this industry for the upcoming 12 months:

  • Realty makeover TV shows are influencing more consumers to get cosmetic procedures.
  • Teeth whitening services continue to be in high demand.
  • Dentist fees are increasing, which may deter some patients.
  • Some dentists are offering extra services such as massages and aromatherapy to attract patients.
  • There are expected to be fewer dentists per capita, due to a large gap between those retiring and those graduating dental school.

The Industry Marketing Insights report for Dentists is available on Ad-ology.com (Research Store) for $195 USD with local market data for any U.S. market.

[Source: Ad-ology Research. December 23, 2009]