Top 5 Opportunities/Challenges Ahead for Malls & Shopping Centers
Ad-ology Research recently updated their Industry Marketing Insights report for Malls & Shopping Centers. The following are the predicted Top 5 
Opportunities/Challenges from the report for this industry for the upcoming 12 months:
- Valet parking is becoming more common, due in part to the increasing size of malls.
- Many malls are opening outdoor shopping areas as well to create a destination shopping experience.
- Several malls are transforming center court areas into relaxing places for shoppers to unwind. Areas include comfortable chairs, soft designs, and even fireplaces.
- The weak economy is causing many stores to shutter locations, which may leave some malls with many vacancies.
- Some malls are reducing hours to save money.
The Industry Marketing Insights report for Malls & Shopping Centers is available on Ad-ology.com (Research Store) for $195 USD with local market data for any U.S. market.
[Source: Ad-ology Research. December 15, 2009]
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