Ad-ology Research recently updated their Industry Marketing Insights report for Dance Instruction and Studios. The following are the predicted Top 5 Opportunities/Challenges from the report for this industry for the upcoming 12 months:

• Many schools are offering summer “camps” to increase revenue.
• Popular dancing TV shows are fueling an increased interest in dance among both kids and adults, as well as men.
• Street dance styles, such as hip-hop, are gaining popularity in dance studios.
• Clothing, shoes, and other accessories are an additional means of boosting sales.
• The industry is gaining a large online presence, thanks to the use of social networks, blogs, and forums.

The Industry Marketing Insights report for Dance Instruction and Studios is available on Ad-ology.com (Research Store) for $295 USD with local market data for any U.S. market.

[Source: Ad-ology Research. December 8, 2009]