Marketing Forecast from Ad-ology

October 5 2009 | Jessica Helinski

Ad-ology Research recently updated their Industry Marketing Insights report for Orthopedic Doctors. The following are the predicted Top 5
Opportunities/Challenges from the report for this industry for the upcoming year:

• Partial knee replacement is becoming a popular alternative to full knee replacement in patients with knee arthritis.
• Many patients are interested in alternative and homeopathic treatments.
• Doctors are seeing more young patients as a result of kids’ over-emphasis on training in a single sport.
• Low Medicare reimbursements may challenge profitability for physicians.
• Orthopedic problems are predicted to rise with the aging of the U.S. population, and many worry that demand will cause a shortage of available orthopedic doctors.

The Industry Marketing Insights report for Orthopedic Doctors is available on Ad-ology.com (Research Store) for $295 USD with local market data for any U.S. market.

[Source: Ad-ology Research. October 5, 2009]