Ad-ology Research recently updated their Industry Marketing Insights report for Pet Groomers. The following are the predicted Top 3 Opportunities/Challenges from the report for this industry for the upcoming 12 months:
- There’s major opportunity for groomers offering expanded services. Pet “spas” are highly in demand, and offer added-value services such as exercise areas, styling, massage, and hydrotherapy.
- Some groomers are adding to revenue by selling pet-grooming products that owners can use at home.
- This industry is getting more competitive as a growing number of businesses (such as veterinarians and big-box pet stores) offer pet grooming services.
The Industry Marketing Insights report for Pet Stores is available on Ad-ology.com (Research Store) for $195 USD with local market data for any U.S. market.
[Source: Ad-ology Research. April 10, 2012]