Top Opportunities/Challenges Ahead for Retirement Centers/Communities

January 23 2012 | Jessica Helinski

Ad-ology Research recently updated their Industry Marketing Insights report for Retirement Centers/Communities. The following are the predicted Top 3 Opportunities/Challenges from the report for this industry for the upcoming 12 months:

  • Technology integration is in-demand in these communities. Wireless availability and wireless health monitoring are just a couple of the technological amenities provided to attract residents.
  • Many retirement centers and communities are beginning to offer a la carte care services, which may create more of an “assisted living” atmosphere but at a lower cost due to the services being unbundled.
  • New senior housing construction starts have slowed dramatically since late 2008. Due to the continued impact of the economic recession, securing financing for new projects has been very difficult. For the foreseeable future, there will likely be very limited amounts of new construction in senior living.

The Industry Marketing Insights report for Retirement Centers/Communities is available on Ad-ology.com (Research Store) for $195 USD with local market data for any U.S. market.

[Source: Ad-ology Research. January 23, 2012]

 

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